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What is Veganuary?

SOIL VEGAN CAFE Supports the campaign with a special offer.

Veganuary is a campaign that encourages people to try a vegan lifestyle for the month of January. The campaign provides resources and support to help people transition to a plant-based diet, and its goal is to raise awareness about the benefits of a plant-based lifestyle for both health and the environment.

Veganuary encourages people to try vegan dishes and understand that a plant-based diet is delicious. During January 2023 we decided to offer a 50% discount to support the campaign says Gustavo Bottino Executive Chef at SOIL VEGAN CAFE.

Conditions apply, read more at the end of this article

Why is Veganuary important?

From an environmental perspective, a plant-based diet can have a significantly lower carbon footprint than one that includes animal products. The production of animal agriculture is a major contributor to greenhouse gas emissions, deforestation, and water and air pollution.

Adopting a vegan diet can help reduce an individual's environmental impact and contribute to the global effort to mitigate the effects of climate change.

From a health perspective, a well-planned vegan diet can be nutritionally adequate and may provide health benefits, such as a lower risk of heart disease, high blood pressure, and certain types of cancer. Some studies have also shown that a vegan diet may be beneficial for weight management and blood sugar control.

From an ethical point of view, veganism raises awareness about the treatment of animals used for food and other products, and the moral implications of supporting industries that rely on the exploitation of animals.

Veganuary aims to raise awareness of these issues and provides resources and support to help people try a plant-based diet. The goal is to get more people to try veganism, and encourage them to continue after the month of January.


The Veganuary offer at SOIL is limited to food only and to a few seats per day and for reservations booked through our website. You will immediately see the offer the reservation widget. If you don't see it for the day of your interest, it means that the limited offer has already been granted to other customers. In this case, please choose another day for your visit and reservation.


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